PRIVACY AND SECURITY POLICY
Your Privacy
Thank you for visiting www.BHLDN.com (the “Website”). Ensuring the privacy and security of your personal information is very important to BHLDN.com LLC (“BHLDN”). This privacy and security policy (the “Policy”) explains the information we collect about you, how and why we use the information, what security steps are taken to protect the information, and the choices you have to review, revise and/or restrict our usage of this information. This Policy is a part of the Terms & Conditions of Use that govern the Website and is binding on all Website users.
If you have any objections to this Privacy Policy, you should immediately discontinue use of the Website.
Collected Information
BHLDN collects customer information in an effort to improve our customer's shopping experience and to communicate with our customers about our products, services and promotions. We collect personal information such as your name, financial information, telephone number, e-mail and postal address (“Personal Information”) that you provide to us when you save your information with us or when you participate in a sweepstakes, promotion or survey. In addition, we maintain a record of your product interests, purchases and whatever else might enable us to enhance and personalize your shopping experience. We also monitor use of the Website and traffic patterns to improve the Website design and the products and services we offer. BHLDN recognizes that it must maintain and use customer information responsibly. BHLDN will not rent or sell your e-mail address for any reason.
Disclosure of Information
We may disclose information about you to other members of the BHLDN corporate family and as required by law, to include a company with which we contract to help us prevent the unauthorized use of credit and gift cards. We may on occasion share your Personal Information with other reputable organizations not owned or affiliated with BHLDN who want to market products or services to you, unless you wish to opt-out as explained below.
Mobile Device Unique Identifier
When you use a smart phone or other mobile telephone device to connect to the Website via a service provider that uniquely identifies your mobile device, we may use this unique identifier to contact you or to offer you extended services and/or additional functionality. Certain services may require our collection of your mobile phone number. We may associate that mobile phone number with the mobile device unique identifier. When you provide us with your mobile telephone number, we may contact you via text message (including SMS or MMS) unless you choose to opt-out.
Procedures to Review Your Personal Information and to Opt-Out
You can always review, update and/or delete your Personal Information. If at any time you would like us to update or delete any of your Personal Information on file, please contact us at support@bhldn.com. Please be sure to include your e-mail address and full name.
Also, you may always opt-out of receiving communications from us. If you are receiving e-mail messages from us and do not wish to receive any more, use the links on the bottom of the e-mail message to “unsubscribe” or make changes to your e-mail preferences. When we receive your notification that you want to opt-out, we will process your request promptly. Please note, however, that as a result, you may not receive further information about our products or promotions.
Further, if you do not want your Personal Information to be shared with third parties in the manner discussed in this Policy, please contact BHLDN by email at support@bhldn.com.
Our Email List
We offer those who sign-up for our email list advanced notice of sales, new merchandise, store openings and other BHLDN news. Email addresses collected at BHLDN.com are only used internally. We respect your privacy rights, and will not sell or rent your email address to other companies. If you would like to unsubscribe from our email list, please click here. We will remove your name from our email list as soon as possible. Please recognize that you may receive another email before we are able to remove you.
Business Partners
We contract with an outside service called Coremetrics to help us better understand your use of the Website. Coremetrics places “cookies”* on your computer to collect various kinds of information for us related to your use of the Website, so that we may continue to refine and improve the Website for our customers. We do not allow Coremetrics to collect any credit card, user name or password information, nor is it allowed to use data that it collects for us for any other purpose. Additionally, Coremetrics is contractually required to maintain all the information collected for us in strict confidence. As a visitor to the Website, you may "opt out" of Coremetrics' collection of data.
*“Cookies” are bits of information that are automatically stored on your computer. Cookies do not contain any Personal Information. If you do not want to have cookies on your system, you can set your browser to disable them.
Secure Shopping
Orders placed on the Website are encrypted using SSL technology*, so you can rest assured that your transactions are protected. With SSL implemented on both the client and server, information sent via the Internet can be trusted to arrive privately and unaltered to our server. In order for SSL security to work, you must use an SSL enabled browser. Most browsers, version 3.x and later, support SSL. If you still have any concerns about ordering electronically, feel free to call 888-94-BHLDN and place your order over the phone. Have the 8-character style code, size, and color ready for each item you wish to order. You can also print your shopping basket page and mail it to:
BHLDN.com LLC
5000 South Broad Street
Philadelphia, PA 19112
Attn: Customer Service
Please note that e-mail is not encrypted and is not considered a secure means of transmitting credit card numbers. We will never ask for sensitive Personal Information via e-mail.
*Secure Socket Layer (SSL) is a technology used by vendors to ensure the security of online business. It negotiates and employs the essential functions of mutual authentication, data encryption and data integrity for secure transactions.
Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. As a result, while we strive to protect your Personal Information, you acknowledge that: (a) there are security and privacy limitations of the Internet which are beyond our control; (b) the security, integrity, and privacy of any and all information and data exchanged between you and us through the Website cannot be guaranteed; (c) any such information and data may be viewed or tampered with in transit by a third party; and (d) WHEN YOU TRANSFER ANY INFORMATION TO US, YOU DO SO AT YOUR OWN RISK.
YOU ARE RESPONSIBLE AT ALL TIMES FOR MAINTAINING THE CONFIDENTIALITY OF ANY PASSWORD OR OTHER ACCESS INFORMATION.
Links to Third-Party Websites
The Website may contain links to the websites of third parties not affiliated with BHDLN. You understand, acknowledge and agree that these links are provided solely as a convenience to you and not as an endorsement by BHDLN of the content, advertising or business practices. BHDLN is NOT responsible for the privacy practices or the content on any of these other websites, including any websites that may indicate a special relationship or “partnership” with BHDLN. BHDLN does not disclose unique identifiers to those responsible for the linked websites. The linked websites, however, may collect Personal Information from you when you link to their websites. This collection of information is not subject to the control of BHDLN. To ensure protection of your privacy, always review the privacy policies of the websites you visit by linking from the Website.
Under 13?
If you are under the age of 13, you are not permitted to submit any Personal Information to the Website. This Website is intended for users who are 13 years of age and older.
Policy Changes
BHLDN may periodically update this Policy including for new, unanticipated uses not previously disclosed. Any changes made will be posted here. By visiting and continuing to use the Website you agree to accept any changes made to this Policy. Please note that this Policy only addresses the use and disclosure of information we collect from you on the Website.
Feel free to contact us with any questions about our Policy.
Email: support@bhldn.com
Mail:
BHLDN.com LLC
5000 South Broad Street, Building 15
Philadelphia, PA 19112
Attn: Customer Support
Effective Date: February 14, 2011