NYC - Midtown Bridal Shop

Now Open | By Appointment Only

BHLDN New York, Midtown

209 W. 38th Street, 7th Floor
New York, NY 10018



To keep our customers, associates, and community safe, we’ve implemented a set of new experience guidelines, including shopping by appointment only. Learn more.

(Showroom for wedding gown appointments only.)

As our Upper East Side shop at Anthropologie grew in popularity, we wanted to establish an additional NYC location to give more brides access to our gown collection. We opened our first BHLDN showroom in fashion’s coveted Garment District the summer of 2016. This special showroom is exclusively gown appointments—no walk-ins permitted. Bridesmaid dresses, reception and rehearsal looks, and accessories are available at our Upper East Side shop.

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